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MA in Arts Administration & Cultural Policy

  • Length
    1 year full-time or 2 years part-time
  • Department
    Institute for Creative and Cultural Entrepreneurship

Course overview

This programme offers you the chance to engage with the key issues in the formulation of arts and cultural policy and the administration of the arts, in particular those relating to the performing arts.

This MA from the Institute for Creative and Cultural Entrepreneurship will enable you to develop an awareness of and a critical approach to the discipline, by studying arts policy and practice in Europe, audience development, fundraising, arts education, cultural tourism, regeneration through arts, arts diversity and social inclusion, copyright and the role of the arts in relations and diplomacy as well as national and cultural identity.

There are modules in:

  • Cultural Policy and Practice
  • Management and Professional Practice 1: Work placement
  • Management and Professional Practice 2: Business Planning for Arts
  • An option module in a complimentary area

Practitioners from many companies, venues and national organisations teach on the programme, providing a direct link with the profession. See our our partners in learning.

Through individual research and placement with an arts company or management organisation you will develop essential practical skills to enhance your potential and your employability as an arts administrator.

The programme also offers you one module in a complementary area. These at present are:

From the Institute for Creative and Cultural Entrepreneurship:

  • Entrepreneurial Modelling
  • Interpretation, Education and Communication in the Art Museum
  • Cultural Relations and Diplomacy
  • Cultural and Creative Tourism
  • Culture, Tourism and Regeneration

From the Department of Theatre and Performance

  • Disability Theatre
  • Sociocultural Analysis of the Musical
  • Radical Performance

From the Department of Music - modules from MMus programmes. This also includes a module in Music Management.

From the Department of Design:

  • Enterprising Leadership: An Introduction to the Discourse of Contemporary Leadership, Enterprise, and Innovation

Music Pathway

It's also possible to follow a Music Pathway in this programme, which allows you to broaden your musical knowledge and skills through largely theory and/or history-based modules. 

Contact the department

If you have specific questions about the degree, contact the ICCE Administrator

Modules & structure

Autumn term

You take four modules taught over two-and-a-half days (for full-time students).

Module title Credits
  Cultural Policy and Practice 30 credits
  Introduction to Audience Development n/a
  Introduction to Fundraising n/a
  Seminar Series n/a

Spring term

You will study three modules on the programme over two days. 

You choose one 'Shared Module', and then you take the Management and Professional modules which are broken up into Business Planning for Arts Organisations and an Internship.

The Shared Modules will allow you to continue to develop your understanding of a creative practice, or a specialist area of management. This module, therefore, comprises studies in one area of creative practice eg. Music, Theatre and Performance, Visual Arts, Entrepreneurship, or Cultural Diplomacy. (For some modules it will be necessary for a student to have a background in the area they wish to study as they are primarily concerned with the discipline rather than its administration/management – for example in music).

Theatre and Performance

  • Disability Theatre
  • Sociocultural Analysis
  • Radical Performance

ICCE

  • Cultural Relations and Diplomacy
  • Entrepreneurial Modelling
  • Interpretation, Education and Communication in the Art Museum
  • Cultural Tourism and Regeneration
  • Contemporary Issues in Cultural Policy

Music

Design

  • Enterprising Leadership: An Introduction to the Discourse of Contemporary Leadership, Enterprise, and Innovation
Core modules (taught in ICCE): Module title Credits
  The Management and Professional Practice 1: Internship n/a
  Management and Professional Practice 2: Business Planning for Arts Organisation n/a

Summer term

Taught one day a week, you will have lectures and seminars that cover contemporary arts management issues such as: copyright and performing rights; touring; cultural leadership and diplomacy; and further develops some areas introduced earlier in the year, such as arts and tourism. During the term there are also timetabled sessions for individual tutorials relating to your dissertation.

Module title Credits
  MA in Arts Administration & Cultural Policy Dissertation 60 credits

Download the programme specification for this degree to find out more about what you'll learn and how you'll be taught and assessed.

Please note that due to staff research commitments not all of these modules may be available every year.

Department

We engage directly with external partners from the creative industries,
and make use of our home in the heart of this thriving global city

Institute for Creative and Cultural Entrepreneurship

The creative industries and cultural sector are continuing to grow at a rapid rate. In the Institute for Creative and Cultural Entrepreneurship (ICCE) we specialise in preparing our students to understand, manage and innovate in these fascinating areas.

Many of our programmes are taught in partnership with international, regional and local cultural organisations, giving you the opportunity to gain direct experience of professional practice.

Find out more about the Institute for Creative and Cultural Entrepreneurship.

Skills & careers

Skills

The programme enables you to develop the following skills:

  • Critical awareness of cultural policy issues
  • Preparation of specific audience development and fundraising strategies for arts organisations, and more generic strategic plans
  • Leadership and teamwork skills

Careers

Graduates typically go on to careers in the following areas:

  • Cultural policy: researching, developing, writing, analysing and evaluating policy
  • Management in building-based and touring theatre, dance, music and visual arts organisations
  • Arts education, arts regeneration and arts for social and community purposes
  • Audience development, programming and planning

Find out more about employability at Goldsmiths

Student profiles

Ray Kang

" Serving for Samsung’s in-house advertising agency (Cheil Worldwide) for more than 5 years was the trigger for me to enter this course, because finding the sustainable harmony between the visual art and conventional industries has felt been my vocation since the beginning of my career."

I studied Arts Administration and Cultural Policy at Goldsmiths from September 2009 to January 2011. Serving for Samsung’s in-house advertising agency (Cheil Worldwide) for more than 5 years was the trigger for me to enter this course, because finding the sustainable harmony between the visual art and conventional industries has been my vocation since the beginning of my career.

After the incomparable experience in Goldsmiths, I went to back to Cheil Worldwide and leaded the innovation lab, which was aimed to diversify marketing and communication solutions. Feeling the thirst for the contemporary art scene, I decided to join the exhibition team of Artsonje center, which is said to be the ground zero of Korean contemporary visual art. I participated in several non-traditional exhibitions and performances, which broaden my understanding and networks in Korean contemporary art.

To answer rising needs of collaboration among various forms of arts, design, architecture and business, I again made the decision to go back to business side and build the new form of creative area. This time I joined SK Planet (www.skplanet.com), the globally leading IT platform company which also has advertising and marketing communication function. In this company, I developed the new motor show design for the Kia, the robot garden-which stands for sustainable ecology in IT world -and several space-involved marketing tools. Since my passion for the contemporary visual art still remains, I also founded and run the independent art space, ‘SeongsuZang’, which is meant to embrace “outcast”’ and ”unsuccessful” attempts of any types of contemporary art.

Most recently I spent summer 2015 working as Academic Researcher at KMS Blackspace in Munich, consulting on how this German space design corporation can focus on Asian business building. I was also awarded a partial scholarship to the MBA at Berlin School of Creative Leadership. 

I-Chi Ko

"I absolutely believe that I made a best decision of my life in studying at Goldsmiths."

I chose Goldsmiths for my MA because of its creative, multicultural and diverse atmosphere.

The Arts Administration and Cultural Policy course provided me with lots of practical and theoretical ideas, which extended my thinking. For example, we had lots of lectures which by arts and cultural field experts, and visiting tutors who help you connect with the ideas that first appeared during your classes.

The best thing about the course is that it allowed me to meet lots of classmates from different backgrounds, countries and industries. We exchange our thoughts all the time, and we learn from each other.

I absolutely believe that I made a best decision of my life in studying at Goldsmiths.

Nadezhda Zhelyazkova

"During her time on the course, Nadezhda was thrilled to meet so many professionals from every area of the arts and beyond, both among her peers and lecturers." 

With a BA (Hons) Visual Arts degree from the University of Salford, Nadezhda has an extensive background as a practitioner in the visual arts, but her heart always lay with theatre and she finds working on theatrical productions to be the perfect combination of creativity and organisational skills.

During her time on the course, Nadezhda was thrilled to meet so many professionals from every area of the arts and beyond, both among her peers and lecturers. Certainly, the most valuable experience was the opportunity to do a six-month work placement at LIFT. This served as an extension to all the taught material on the course, and tied in with the practical implications of art administration.

Soon after completing the course, Nadezhda joined Newbury Productions, as a producer of touring theatre, on an exciting journey to expanding the company’s work and presenting international theatre to a UK audience. In addition, to her formal employment, she also worked as a freelance producer on several shows, including a site specific performance in London in October 2014, Sarah Kane's Crave at the Prague Quadrennial in June 2015, and Crushed Shells and Mud - a new play by Bruntwood Prize winner Ben Musgrave - at the Southwark Playhouse, in the fall of 2015.

At present, Nadezhda is working for Playing ON - a theatre company giving voice to disenfranchised people - on Philip Osment's new play Hearing Things. This is a large project, which involves producing the play, a series of satellite events, part of a larger festival around mental health awareness, and a drama workshop for mental wellbeing, all in collaboration with and taking place at the Albany Theatre in Deptford. 

See more profiles for this programme

Entry requirements

You should have (or expect to be awarded) an undergraduate degree of at least upper second class standard in a relevant/related subject. 

You might also be considered for some programmes if you aren’t a graduate or your degree is in an unrelated field, but have relevant experience and can show that you have the ability to work at postgraduate level.

Equivalent qualifications
We accept a wide range of international qualifications. Find out more about the qualifications we accept from around the world.

English language requirements
If English isn’t your first language, you’ll need to meet our English language requirements to study with us.

For this programme we require:

IELTS 7.0 (including 7.0 in the written test)

If you need assistance with your English language, we offer a range of courses that can help prepare you for postgraduate-level study.

How to apply

You apply directly to Goldsmiths using our online application system. 

Before submitting your application you’ll need to have:

  • Details of your education history, including the dates of all exams/assessments
  • The email address of your referee who we can request a reference from, or alternatively an electronic copy of your academic reference
  • personal statement – this can either be uploaded as a Word Document or PDF, or completed online
  • If available, an electronic copy of your educational transcript (this is particularly important if you have studied outside of the UK, but isn’t mandatory)

You'll be able to save your progress at any point and return to your application by logging in using your username/email and password.

When to apply

We accept applications from 1 October until 1 April for students wanting to start the following September. 

We encourage you to complete your application as early as possible, even if you haven't finished your current programme of study. It's very common to be offered a place that is conditional on you achieving a particular qualification. 

Late applications will only be considered if there are spaces available.

If you're applying for funding, you may be subject to an earlier application deadline.

Selection process

Admission to many programmes is by interview, unless you live outside the UK. Occasionally, we'll make candidates an offer of a place on the basis of their application and qualifications alone.

Find out more about applying.

Fees & funding

Find out more about funding opportunities for home/EU applicants, or funding for international applicants. If you're applying for funding, you may be subject to an application deadline.

Find out more about tuition fees.

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