Course overview



Museums and galleries have enthusiastically embraced the challenges before them to increase audiences, to embrace issues around diversity and offer a visitor experience that is both educational and enjoyable.

They have had to develop entrepreneurial strategies in order to remain free, look after their buildings, realise ambitious new projects and compete with other forms of entertainment.

This course looks closely at selected examples of large national and smaller independent galleries to examine how they manage:

  • sponsorship and marketing
  • media and audience development
  • regeneration and partnerships
  • commerce and merchandise

This museum and galleries course can be taken as a stand-alone short course to enhance your knowledge and employability, and on successful completion, you will receive 30 Masters level credits. Alternatively, you can take both courses and use the credits to gain a Postgraduate Certificate in Museums & Galleries Entrepreneurship.

For further information, course fee enquiries and to register your interest, please contact Zehra Arabadji - 

Please note that this course will go ahead on the basis that a minimum number of students will be attending. All prospective students will be kept informed.


£1,280 per course (home/EU)£2,560 for the PG Certificate (two modules)£2,790 per course (International)£5,580 for the PG Certificate (two modules)

Booking information

Disability Support

We are committed to providing reasonable teaching adjustments for students with disabilities that may impact on their learning experience. If you require adjustments, please complete the relevant section on the booking form and also contact us at so we can respond to your requests as soon as possible. 

Please note our short courses sell-out quickly, so early booking is advisable.



If you have any questions about this course please contact icce ( .

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Goldsmiths, University of London

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