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Lecture

Andrew Akuffo - Ministry of Sound


13 Nov 2017, 5:30pm - 7:00pm

RHB 137a, Richard Hoggart Building

Event overview

Cost Free
Department Institute for Creative and Cultural Entrepreneurship
Contact s.linden(@gold.ac.uk)

Monday night talks arranged by the new Events and Experience Management MA at ICCE.

Andrew is Ministry of Sound’s Director of Brand and Events. This global entertainment superbrand is constantly evolving and it is Andrew's job to ensure that the external events and partnerships are a true representation of the brand’s heritage and values. He leads a team that creates over 350 events per year, produces digital editorial content and develops brand collaborations that build equity for all partners.

Andrew has worked with building brands for over 15 years, starting his career at MTV Networks International. There, for over a decade, he produced marketing and events for MTV and their partner brands across the world. A digital native, he has always focused on how experiences and marketing can reach beyond the event; and also how creative ideas can be rooted in clear, proven insights.

Following Andrew’s career at MTV, he worked in creative agencies including Havas Network’s, Cake and helped to create Rinse FM’s brand partnerships agency, Revolve.

Dates & times

Date Time Add to calendar
13 Nov 2017 5:30pm - 7:00pm
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