Event overview
The Psychology Department Seminar will be given by Professor Rob Horne, UCL, on Mind and Medicines: how our psychology influences the outcomes of pharmaceutical treatments.
In developed health economies pharmaceutical medicines represent the single biggest investment other than staff. This seminar will examine how psychology influences the outcomes of these treatments. The World Health Organisation estimates that about a half of medicines prescribed for long-term conditions are not taken as advised. Nonadherence is a behavioural fault line in medicine compromising health outcomes and costs. We will discuss how developments in health psychology theory and research help us to understand nonadherence and how to address it. We will consider how people make decisions about medicines and the conscious and unconscious processes shaping our motivation to start and continue with a treatment. We will also review how psychological processes directly influence the clinical outcomes of pharmaceuticals through non-specific effects (the placebo and nocebo components of active drugs).
Rob Horne is Professor of Behavioural Medicine at University College London. His research focuses on the role of psychological and behavioural factors in explaining variation in response to treatment.
Dates & times
| Date | Time | Add to calendar |
|---|---|---|
| 16 Nov 2023 | 4:00pm - 5:00pm |
Accessibility
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