Course information


1 year full-time or 2 years part-time

Course overview

This programme offers you the chance to engage with the key issues in the formulation of arts and cultural policy and the administration of the arts, in particular those relating to the performing arts.

This MA from the Institute for Creative and Cultural Entrepreneurship will enable you to develop an awareness of and a critical approach to the discipline, by studying arts policy and practice in Europe, audience development, fundraising, arts education, cultural tourism, regeneration through arts, arts diversity and social inclusion, copyright and the role of the arts in relations and diplomacy as well as national and cultural identity.

There are modules in:

  • Cultural Policy and Practice
  • Management and Professional Practice 1: Work placement
  • Management and Professional Practice 2: Business Planning for Arts
  • An option module in a complimentary area

Practitioners from many companies, venues and national organisations teach on the programme, providing a direct link with the profession. See our partners in learning.

Through individual research and placement with an arts company or management organisation you will develop essential practical skills to enhance your potential and your employability as an arts administrator.

The programme also offers you one module in a complementary area. These at present are:

From the Institute for Creative and Cultural Entrepreneurship:

  • Entrepreneurial Modelling
  • Interpretation, Education and Communication in the Art Museum
  • Cultural Relations and Diplomacy
  • Cultural and Creative Tourism
  • Culture, Tourism and Regeneration

From the Department of Theatre and Performance

  • Disability Theatre
  • Sociocultural Analysis of the Musical
  • Radical Performance

From the Department of Music - modules from MMus programmes. This also includes a module in Music Management.

From the Department of Design:

  • Enterprising Leadership: An Introduction to the Discourse of Contemporary Leadership, Enterprise, and Innovation

Music Pathway

It's also possible to follow a Music Pathway in this programme, which allows you to broaden your musical knowledge and skills through largely theory and/or history-based modules. 

Contact the department

If you have specific questions about the degree, contact the ICCE Administrator

What you'll study

Autumn term

You take four modules taught over two-and-a-half days (for full-time students).

Module title Credits
  Cultural Policy and Practice 30 credits
  Introduction to Audience Development n/a
  Introduction to Fundraising n/a
  Seminar Series n/a

Spring term

You will study three modules on the programme over two days. 

You choose one 'Shared Module', and then you take the Management and Professional modules which are broken up into Business Planning for Arts Organisations and an Internship.

The Shared Modules will allow you to continue to develop your understanding of a creative practice, or a specialist area of management. This module, therefore, comprises studies in one area of creative practice eg. Music, Theatre and Performance, Visual Arts, Entrepreneurship, or Cultural Diplomacy. (For some modules it will be necessary for a student to have a background in the area they wish to study as they are primarily concerned with the discipline rather than its administration/management – for example in music).

Theatre and Performance

  • Disability Theatre
  • Sociocultural Analysis
  • Radical Performance


  • Cultural Relations and Diplomacy
  • Entrepreneurial Modelling
  • Interpretation, Education and Communication in the Art Museum
  • Cultural Tourism and Regeneration
  • Contemporary Issues in Cultural Policy



  • Enterprising Leadership: An Introduction to the Discourse of Contemporary Leadership, Enterprise, and Innovation
Core modules (taught in ICCE): Module title Credits
  Management and Professional Practice 1: Internship 30 credits
  Management and Professional Practice 2: Business Planning for Arts Organisations 30 credits

Summer term

Taught one day a week, you will have lectures and seminars that cover contemporary arts management issues such as: copyright and performing rights; touring; cultural leadership and diplomacy; and further develops some areas introduced earlier in the year, such as arts and tourism. During the term there are also timetabled sessions for individual tutorials relating to your dissertation.

Module title Credits
  MA Arts Administration & Cultural Policy Dissertation 60 credits

Download the latest programme specification. If you would like an earlier version of the programme specification, please contact the Quality Office.

Please note that due to staff research commitments not all of these modules may be available every year.

Entry requirements

You should have (or expect to be awarded) an undergraduate degree of at least upper second class standard in a relevant/related subject. 

You might also be considered for some programmes if you aren’t a graduate or your degree is in an unrelated field, but have relevant experience and can show that you have the ability to work at postgraduate level.

International qualifications

We accept a wide range of international qualifications. Find out more about the qualifications we accept from around the world.

If English isn’t your first language, you will need an IELTS score (or equivalent English language qualification) of 6.5 with a 6.5 in writing and no element lower than 6.0 to study this programme. If you need assistance with your English language, we offer a range of courses that can help prepare you for postgraduate-level study.

Fees, funding & scholarships

Find out more about tuition fees.

Find out more about funding opportunities for home/EU applicants, or funding for international applicants. If you're applying for funding, you may be subject to an application deadline.

How to apply

You apply directly to Goldsmiths using our online application system. 

Before submitting your application you’ll need to have:

  • Details of your education history, including the dates of all exams/assessments
  • The email address of your referee who we can request a reference from, or alternatively an electronic copy of your academic reference
  • personal statement – this can either be uploaded as a Word Document or PDF, or completed online

          Please see our guidance on writing a postgraduate statement

  • If available, an electronic copy of your educational transcript (this is particularly important if you have studied outside of the UK, but isn’t mandatory)

You'll be able to save your progress at any point and return to your application by logging in using your username/email and password.

When to apply

We accept applications from 1 October until 1 April for students wanting to start the following September. 

We encourage you to complete your application as early as possible, even if you haven't finished your current programme of study. It's very common to be offered a place that is conditional on you achieving a particular qualification. 

Late applications will only be considered if there are spaces available.

If you're applying for funding, you may be subject to an earlier application deadline.

Selection process

Admission to many programmes is by interview, unless you live outside the UK. Occasionally, we'll make candidates an offer of a place on the basis of their application and qualifications alone.

Find out more about applying.



The programme enables you to develop the following skills:

  • Critical awareness of cultural policy issues
  • Preparation of specific audience development and fundraising strategies for arts organisations, and more generic strategic plans
  • Leadership and teamwork skills


Graduates typically go on to careers in the following areas:

  • Cultural policy: researching, developing, writing, analysing and evaluating policy
  • Management in building-based and touring theatre, dance, music and visual arts organisations
  • Arts education, arts regeneration and arts for social and community purposes
  • Audience development, programming and planning

Find out more about employability at Goldsmiths

What our students say

Weiqing Zhang

"My previous boss recommended Goldsmiths to me because she said it is one of the most creative schools in the art field and it is well-recognised in China's art scene."

I found out about Goldsmiths because of my previous boss in a gallery I worked at. She recommended this school to me because she said it is one of the most creative schools in the art field and it is well-recognised in China's art scene, which means it will better for my future job hunting after graduation. I was working in MD Gallery, an international Gallery, founded by a Paris woman and working as a volunteer in Himalayas Art Museum, which is one of the largest museums in Shanghai before I came to Goldsmiths.

I found my course a little bit tough as it is sometimes hard to find a balance between reading more books and seeing more exhibitions, while you have to spend a lot of time on absorbing knowledge from lectures, too. We are international students, so it can use a lot of energy for us to transfer English and Chinese and try to understand the deeper meaning of what teachers said.

We all love the college's atmosphere, both the physical environment and the artistic and creative atmosphere here. Everything happening here is so different from what we've experienced in former traditional study atmosphere. I always have a city walk in London centre and go to a lot of exhibitions as well. Finding new pubs or cafes in London has helped me to immerse myself in London culture, too. My ambition is to work as an excellent art administrator in an art institution such as an art museum. I think academic studies and research will be the most important channels to lay a solid foundation to realise my dream.

Cassandra Piroutz

"Studying at Goldsmiths was a supremely inspiring experience and one that I highly recommend."

Studying at Goldsmiths was a supremely inspiring experience and one that I highly recommend. The MA Arts Administration & Cultural Policy program perfectly balanced cultural policy theory with practical training in business planning, and I particularly enjoyed learning about marketing and communications during my four-month work placement.

I returned to Toronto after my year abroad with a refined idea of my professional goals, and continue to draw upon the knowledge gained during my studies.

Margarita Monaco

"After completing my MA in Arts Administration and Cultural Policy at Goldsmiths, I felt that I finally had the tools to pursue my dream career."

After completing my MA in Arts Administration and Cultural Policy at Goldsmiths, I felt that I finally had the tools to pursue my dream career: one that would mix my artistic background with my desire/need to have a stable job. Right after I finished my MA, I started working as a Companies’ Production Manager for Festival Deltebre Dansa, which is the festival that I used as the main case study for my dissertation about participatory contemporary dance.

Apart from that, I am currently doing an Erasmus+ traineeship at Melting Pro in Rome, where I’m getting to know loads about Audience Development, a super exciting method that is applied by arts organisations to develop new audiences and have a stronger and closer relationship with their current ones.

But life is not all about jobs; these exciting professional experiences have also inspired me to push my artistry and creativity further, as I’m getting to see how important culture can be for anyone’s life: I’ve never danced, played music or painted as much as I do now. It does me good; and I hope that someday we all get to understand that arts & culture need to be accessible to everyone, because we all need things that do us good.

See more profiles for this programme

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