Three years ago I took the decision of reinventing my career so that I could follow my dreams. The first step towards that journey was moving to London and doing an MA in creative and cultural entrepreneurship at Goldsmiths University. Before this I was working in marketing and feeling like a misfit for my true passions are literature and graphic design. I was looking to expand my conceptual boundaries and find a business idea that could resonate with my personality. However during my academic time, I realised that more than entrepreneur I was an intellectual daydreamer desiring to understand modern storytelling and the creative strategies related to the appreciation of language.
This pushed me to take a risk and write an unconventional literary thesis as my own definition of creative entrepreneurship (which was the most crazy and rewarding challenge I could have ever designed). Without my tutors and friends from Goldsmiths I couldn’t have tapped into the boundless magic of creativity and find the necessary courage to be my creative self. Since I graduated, I have worked as a researcher for the Beautiful Meme (a creative agency managing clients like the V&A, Google, and D&AD festival) but also as a graphic designer for businesses like The Friday Club London (a collaborative marketing platform for start-ups) and now as a freelance book illustrator for Think Equal (an NGO that gives children access to emotional education through stories in books). I like to think of myself as a storytelling strategist and I owe that to my experience at Goldsmiths.