We will be making some changes to the way our programmes will be delivered in 2021-22 to ensure we continue to respond to the ongoing Covid-19 pandemic. All programmes will be delivered in-person on campus with some specific sessions within each programme being delivered online in a pre-recorded format. Where necessary, changes will also be made to assessment formats.
All changes will be considered through the College's established processes to assure the quality of each programme. Approved changes to programmes will be published from 19 July.
If government guidelines change, it may mean we need to make further adjustments to teaching arrangements. If this is the case, you will be notified of any further changes.
The Postgraduate Certificate in Political Communications offers teaching that is critical, innovative and diverse. It combines theory with practical, applied elements, and draws on a range of research and contemporary examples.
The programme covers political communication from national and international level, down to the local and personal – from governments and parties, to NGOs and local acitivist groups. You'll have the opportunity to engage with culutral, alternative and digital, interactive communication as well as traditional mass media.
Develop your critical thinking
This dynamic programme offers critical engagement, asking difficult questions about politics, economic policy, society and the media. You will not only gain an understanding of the forms and impacts of political communications. It will also help you contextualise that knowledge in relation to the structures, institutions and actors that are at the heart of politics and media.
Alongside skills-based components, you'll also be offered several applied options. All students take a research skills module and are supervised through a dissertation with a research component. Practice-based options such as Campaign Skills are taught by professionals in the field. There are also several speaker series running each year with guests from the worlds of politics, journalism, business and campaigning coming to talk.
Contact the department
If you have specific questions about the degree, contact Jacob Mukherjee.
What you'll study
The Postgraduate Certificate in Political Communications aims to provide students with a systematic understanding of the interactions between political actors, communication industries and the public in contemporary societies.
Specifically, the programme will equip students with in-depth knowledge of the importance of communication in the political process and of how, in a democratic polity, political institutions and others seek to communicate with the public and vice-versa.
For the main part, this will lead to a concentration on the role of the mass media but other forms of political communication - including the techniques of marketing, polling, face-face interaction and internet campaigning - will also be studied. However, the knowledge and skills acquired in such a study will have far broader applications.
Students completing this programme will gain a range of tools that will enable them to analyse social and communicative interactions in the public sphere and to make judgements about future modules of action based on this understanding.
The programme will provide students with:
- Knowledge of the history and development of political communications with a international emphasis;
- An understanding of the theoretical debates that have informed the study of political communications;
- An awareness of both dominant and alternative models of interaction between political actors, communicators and the public;
- An overview and insight into current debates - both academic and professional - within the field
In addition, the programme will also provide students with practical skills and insights that will enable them to:
- Undertake a range of tasks in relation to the planning and commissioning of political communications work from within various public and private bodies;
- Commission political communications work from within public and private sector bodies or on behalf of clients;
- Analyse political communications activity from and academic and journalistic perspectives.
|The Structure of Contemporary Political Communications||30 credits|
|Critical Perspectives on Political Communications||30 credits|
Please note that due to staff research commitments not all of these modules may be available every year.
For 2020–21, we have made some changes to how the teaching and assessment of certain programmes are delivered. To check what changes affect this programme, please visit the Programme Changes page
Applicants will normally have, or expect to gain a first degree of at least upper second class standard (or equivalent).
We accept a wide range of international qualifications. Find out more about the qualifications we accept from around the world.
If English isn’t your first language, you will need an IELTS score (or equivalent English language qualification) of to study this programme. If you need assistance with your English language, we offer a range of courses that can help prepare you for postgraduate-level study.
Fees, funding & scholarships
In addition to your tuition fees, you'll be responsible for any additional costs associated with your course, such as buying stationery and paying for photocopying. You can find out more about what you need to budget for on our study costs page.
There may also be specific additional costs associated with your programme. This can include things like paying for field trips or specialist materials for your assignments. Please check the programme specification for more information.
Find out more about postgraduate fees and explore funding opportunities. If you're applying for funding, you may be subject to an application deadline.