George Musgrave was educated at the University of Cambridge where he read for a BA in Social and Political Science, and at UEA where he read for an MA in Politics, Philosophy and Economics. His ESRC funded PhD at The Centre for Competition Policy (UEA) examined the notion of competitiveness in cultural markets, qualitatively exploring how competition is experienced both behaviourally and psychologically by artists. His research interests include contemporary processes of cultural intermediation, artistic entrepreneurship, qualitative research methods, and conditions of creativity.
He is a Lecturer at Goldsmiths (University of London) based in the Institute for Creative and Cultural Entrepreneurship, and is the module leader for Creative and Social Enterprises, which forms part of the BSc in Management and Entrepreneurship. George welcomes PhD proposals from students who share his interdisciplinary research interests, particularly projects which combine a focus on economics, sociology, cultural anthropology, and/or psychology with relation to creative markets.
George is also a musician signed to both EMI/Sony/ATV for his publishing, and legendary music moguls Danny D and Tim Blacksmith (Stargate, Rihanna, NeYo) for his records. His music has earned support from the likes of Mike Skinner, Plan B, Ellie Goulding and Ed Sheeran, and he has been labelled 'Middle England's Poet Laureate' by BBC Radio 1Xtra DJ Mistajam. Prior to signing to his record deal, he was the first ever unsigned artist to win a place on the coveted MTV 'Brand New' list, and has played at festivals including Reading, Leeds, Wireless and BBC Radio 1's Big Weekend.